MEDIA RELATIONS

We invest in maintaining excellent working relationships with journalists and bloggers to make sure your products get into the right hands, and your brand starts a conversation.

Generating results is what we do best. We have an extensive network of journalist contacts across broadcast, print and online, as well as day to day relationships with the most influential bloggers. We pride ourselves for the long term relationships we have built with key media and are able to craft effective media releases and compelling story angles that clearly communicate your message. At Spread, we maintain fast response times and turn creative concepts into PR results.

Collectively, we speak Arabic, English, Swedish, Hindi and Urdu which help us advocate your brand to a broad audience. We understand, and are part of, the region’s media culture, and use that vantage point to benefit your brand in transparent ways.

Spread has an excellent reputation for providing reliable information. We are known for our high standards and in delivering newsworthy and relevant information to journalists and bloggers. Journalists and influencers have come to rely on Spread to provide compelling and sharable content. Our team has experience in building multimedia stories, whether it is short videos, podcasts, video releases, and influential presentations.

As part of our media relations strategy, we monitor online, print and broadcast to ensure that your organization stays ahead of conversational trends. Our in-depth knowledge of the media landscape and extensive contacts also means that we know which journalists and outlets to target with your message and our best to approach them. At Spread, we can market brand in all aspects of media relations, from strategy to implementation.

Our media relations services include:

  • Media strategy covering proactive and reactive approaches

  • Key Message development

  • Development and distribution of media releases

  • Relationship building

  • Press Office

  • Management of press conferences and media events

Many pieces of work require deployment across various media platforms. The Spread team may create a core opinion article or briefing document that has been distilled from complex academic or scientific research. It can then be tailored to display the ideas through speeches, email media interviews, press releases, web pages, e-bulletins and traditional print format.

As part of our everyday activity, the team will conceptualize, draft, review, edit, finalize and gain approval for material including:

  • Digital Media

  • Feature articles and opinion pieces

  • Newsletters

  • E-bulletins

  • Websites

  • Digitally integrated social media content

  • Media releases

  • Reports

  • Advertorials

  • Web copy

  • Brochures

  • Letters

  • Speeches

  • White-papers

  • Case studies

  • Cultural and linguistic diversity appropriate materials

  • Position papers and award submissions

  • Digital Media

  • Feature articles and opinion pieces

  • Newsletters

  • E-bulletins

  • Websites

  • Digitally integrated social media content

  • Media releases

  • Reports

  • Advertorials

  • Web copy

  • Brochures

  • Letters

  • Speeches

  • White-papers

  • Case studies

  • Cultural and linguistic diversity appropriate materials

  • Position papers and award submissions